In the current decade, selling online is taking various dimensions. Today, running an online store or an e-commerce site does not guarantee you sales. You have to diversify and cast your nets wide to maximize on your profits. Multichannel retailing is now a norm where you turn every customer meeting point into a selling point. Selling through social media, online marketplaces, and physical stores, as well as mobile apps, are becoming common in the e-commerce arena. Despite the platform you are driving sales on, one thing remains constant – you must fulfil the orders and deliver them to the buyer. In this essence, a suitable multicarrier shipping solution must have the capability to support all your selling channels. The solution must have a feature for integrating all your selling channels to harness easy shipment. Also, it must integrate with other business systems such as inventory management, the point of sale, and CRM to ensure strong coordination in your entity.